Ranch & Coast Magazine

April 2023

Read Ranch & Coast Virtually Anywhere

Issue link: http://ranchandcoast.uberflip.com/i/1495756

Contents of this Issue


Page 62 of 91

jewelry because it's something that you cannot have enough of, and women just love accessorizing any outfit, whether it's casual or an evening gown," says Friedman. With a background in fashion, the Romanian-born Friedman draws from classic influences and inflects her own unique style to design pieces that are exclusively available for nonprofit partners to sell at fundraising events — all to fulfill her mission to give back. Using sterling silver and sourcing high quality gems, she creates designs locally that are then produced in Europe to her specifications. Pieces are sent to charity partners at no cost and delivered in what Friedman calls a "turnkey solution," where the jewelry is shipped in packaging that doubles as a display to be used at the fundraisers. Following the events, the charities pay the wholesale price for only what was sold, and return any unsold items. As Friedman realized that demand for her pieces often extended the boundaries of charity events, she created a shoppable website where customers can purchase her creations and select from a category of charitable organizations that will then receive a value to us from the beginning," says Lori Lieb, Robanda's VP of Marketing and Brand Development and daughter of co-founder David Lieb. (Robanda is a portmanteau of the names of Lieb brothers and co-founders Anthony and David, plus eldest brother Robert.) "Clean," however, doesn't mean compromise. "We're not going to market a product to be clean and natural and organic if it's not going to perform," says Lieb. Take Bodyography, a pillar skincare and makeup brand in Robanda's portfolio that's crossed over from the professional space and is now available online and at places like Target and Amazon, bringing pro level quality to any beauty lover. You'd think a beauty executive would be all-in on layering product after product, but Lieb, who is also Creative Director at Bodyography, says the minimalist look that's on-trend for spring and summer is the most flattering. "I'm really excited that people are taking a 'less is more' approach to beauty, not only with what they're putting on their skin but how they're using it, and using products in many different ways," she says. "Enhance the eyes, enhance the skin, and add a little color." Lieb says she uses Bodyography's Fabric Texture Lipstick on the lips, as a cream blush, and even on the eyes for a monochromatic look. To add pop, she says the brand's best-selling products are Glitter Pigments, shimmer and pearl powders that glide on with your finger. "It's ethereal, it's fun, and it's for any age," she says. bodyography.com Anyone who's ever perused auction items at a charity fundraiser or gala knows that it's way more fun to bid on items that you truly love. Eliza Friedman, founder of Jewels with a Purpose, agrees. She created the company in 2005 after attending numerous galas where she felt there wasn't enough of a selection of women's items up for bidding. "I wanted to do something that did not require sizes, and something that is easy to ship, so I started designing Robanda co-founder David Lieb and VP of Marketing and Brand Development Lori Lieb >> BODYOGRAPHY: PHOTO COURTESY OF ROBANDA INTERNATIONAL, INC. @ranchandcoast RANCH & COAST MAGAZINE APRIL 2023 63

Articles in this issue

Links on this page

Archives of this issue

view archives of Ranch & Coast Magazine - April 2023